by Carrie Koens | Dec 21, 2018 | Influence Building
At Weaving Influence, we’re well known for telling our clients that finding success on social or selling their book is more like a marathon than a sprint. But would you be surprised if we also told you that we think it’s okay to give up? We’ve been launching books and...
by Elizabeth Johnson | Dec 12, 2018 | Marketing
As with social media, digital marketing tends to fluctuate with the change of the calendar each year. Here are the top marketing trends we saw in 2018 for what worked . . . and what didn’t . . . in the world of book marketing. Instagram is a must. Visual posts...
by Christy Kirk | Dec 4, 2018 | Social Media
One of the most exciting things about social media is how quickly it changes. This time last year, we were excited about live streaming and its power to help build and grow thought leadership. What a difference a year makes! Now, live streaming is an important part of...
by Becky Robinson | Nov 30, 2009 | Leadership
Another Black Friday has come and gone; though early predictions indicate sales increased this year (particularly online), it will be days before the true impact of this weekend’s shopping is determined. In the wake of our country’s ongoing economic...