by Laura Finch | Jan 7, 2020 | Inspiration
Imagine a big glass jar—maybe an old fashioned Mason jar. Maybe there’s a crusty rubber ring around the top. It has seen quite a few jams, jellies, and pickle batches. It’s constantly being filled and emptied, which is a good thing—after all, this is its purpose. This...
by Aubrey Pastorek | May 3, 2019 | Marketing
If you’ve done a webinar in the past, or are planning on doing one in the future, there’s good reason. When we typically conduct a webinar with an author around the time of their launch, we see a boost in sales or pre-orders following the webinar. Boosting your sales...
by Carrie Koens | Apr 12, 2019 | Book Launch
In 2010, two years before I joined Becky at Weaving Influence, my husband and I finalized the production and publication of a short, illustrated children’s storybook about a boy named “Little Brother.” Even though I told myself that we weren’t going to get rich off of...
by Aubrey Pastorek | Feb 26, 2019 | Marketing
In our experience, we have discovered webinars to be an important tool in driving interest in your book or product, boosting sales, and helping others understand WHY they should invest in you. You may decide to partner with a marketing agency to help plan and...
by Carrie Koens | Jan 11, 2019 | Inspiration
I love the way our home looks at Christmas. I love the lights and the greenery, the giant tree, the cozy throws and pillows, the sound of jingle bells on every door. It’s warm and welcoming, just the way the holidays should make one feel. But as much as I enjoy it, I...
