by Elizabeth Johnson | Apr 6, 2018 | Influence Building
If someone asked you today why they should consider you for a speaking gig, would you have an answer? Publishers always tell aspiring authors to have an “elevator pitch” ready for their new book: a 30-60 second spiel explaining the book title, main...
by Laura Finch | Apr 3, 2018 | Influence Building
You’ve written a fabulous book. It’s out in the world. Maybe it even got a bunch of media attention. You’re passionate about your subject and want it to reach even more people. Now how do you turn that book into speaking invitations? For a writer, that task —...
by Elizabeth Johnson | Mar 30, 2018 | Book Launch
They say the rules are made to be broken. But which rules? When should you break them? And how do you do it? This week, we’re building buzz for Ira Chaleff’s book Intelligent Disobedience: Doing Right When What You’re Told To Do Is Wrong. It explores the...
by Christy Kirk | Mar 27, 2018 | Social Media
Organic growth on social media is a terrific way to create an engaged and loyal community around your book — but when you need fast results, social advertising is the tool to use. That being said, not all social ads are created equal. Each platform has unique...
by Elizabeth Johnson | Mar 23, 2018 | Book Launch
Our capacity to pay attention co-shapes the world. What prevents us from attending to situations more effectively is that we aren’t fully aware of that interior condition from which our attention and actions originate. Best-selling author Otto Scharmer calls...
by Margy Kerr-Jerrett | Mar 20, 2018 | Social Media
I’ve been a member of many Facebook groups in recent years. Facebook groups for new moms, for freelancers, for Americans living in Israel, for female entrepreneurs, for healthy recipes, and more. The truth is, if I don’t get significant value and...
by Elizabeth Johnson | Mar 16, 2018 | Social Media
So you’ve chosen your top two social sites and set aside 12 minutes to do some focused marketing or networking. What now? How can you maximize your efforts, streamline your efforts, and boost shareability in a limited number of minutes? One of our favorite apps...
by Elizabeth Johnson | Mar 13, 2018 | Social Media
There’s dozens of social platforms available online, from the ubiquitous to the obscure. You can’t be on all of them, but you can be on some. Which ones should you choose? At Weaving Influence, we primarily focus on five channels: Facebook, Twitter,...
by Elizabeth Johnson | Mar 9, 2018 | Book Launch
When people lead at a higher level, they make the world a better place — because, in addition to results and relationships, their goals are focused on the greater good. Perhaps few modern leaders exemplify this truism more than Ken Blanchard, a man who has...
by Elizabeth Johnson | Mar 6, 2018 | Influence Building
What can you do in just 12 minutes a day? Stop for coffee. Walk a half mile. Call a friend to say hi. Wipe down the kitchen. Read 10 pages of that book you’ve been plodding through. Take a quick power nap. Catch up on paying bills and scheduling appointments....
