by Guest Author | Aug 13, 2013 | Social Media
I was fortunate enough to attend the Willow Creek Association Global Leadership Summit as a representative of Weaving Influence last week. Seventy-five thousand people in the United States, and roughly 100,000 people around the world, experienced the conference...
by Carrie Koens | Aug 9, 2013 | Book Launch
Curious about the Featured on Friday posts? Learn more. It can be tricky, getting to know one another. Since our client base, as well as our team, are scattered from coast to coast and across multiple time zones, it can take a while to build up momentum for a book...
by Becky Robinson | Aug 8, 2013 | Marketing
Many authors focus on the numbers, looking to judge the success of their book promotion efforts quantitatively, with book sales as the all-encompassing measure of success. The big prize: making the New York Times Best Seller List. Authors ask: How many books will I...
by Becky Robinson | Aug 7, 2013 | Leadership
Bill Treasurer has invited bloggers to write about people who have opened doors of opportunity for them as part of his Leadership Opportunity Blog Fest. I’m pleased to participate to draw attention to this simple and powerful leadership concept, inspired by...
by Guest Author | Aug 6, 2013 | Social Media
Blog posts without pictures make me sad. There, I said it. It’s partly because I’m a very visual person. Images grab my attention; they pique my interest and illicit emotion in a strong way. But my personal preference isn’t the main reason posts without pictures make...
by Carrie Koens | Aug 2, 2013 | Inspiration
When you find something amusing or helpful, don’t you want your friends to know about it? Well, we consider each one of you to be our friends, and this week we’re using our Featured on Friday post to share some of the best links that our team has found...
by Becky Robinson | Aug 1, 2013 | Marketing
Launching/marketing a book can require a significant investment of time and money. As much as possible, seek to leverage free resources and opportunities so that you spend your money on services that aren’t free. This tip will be especially helpful for you if...
by Guest Author | Jul 30, 2013 | Social Media
Recently I stumbled on a Fast Company article written by Paul Jarvis entitled, More Doing, Less Promoting. Jarvis complained of, “drowning in self-promotion on social media.” It’s something we all feel from time to time. And while I’m not ready to completely ditch...
by Becky Robinson | Jul 29, 2013 | Social Media
I’m answering social media questions from the Berrett-Koehler Author Co-Op Book Marketing event. You can read Part One, Part Two, and Part Three. This week’s post wraps the questions from the event. However, if you like this feature, please leave a comment...
by Carrie Koens | Jul 26, 2013 | Book Launch
Curious about the Featured on Friday posts? Learn more. This week we’re excited to introduce you to one of our very first book launch clients. Shortly after taking off as a company, we were honored to have her entrust us with the promotion of her first book. And...
