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Featured on Friday: Meet TBB Member @andyuskavitch
Behind the book launch scenes we talk about our Team Buzz Builder (TBB) folks with reverence and awe. Without them, our launches would not be as successful, our clients would not receive the same amount of publicity, and we'd be a single promotional megaphone shouting...
Launching a Book After April 12, 2015?
Last week's launch of Frank Sonnenberg's great new book, Follow Your Conscience, brings our 2014 launch calendar to a close. This year we launched 17 books, bringing the total number of book launches we've launched to 40. We'll soon unveil our book list for 2015 —...
Featured on Friday: #WeAreThankful
It's back! Another year, another list of thankfulness from our team members. This is probably my favorite post to write all year because I love hearing from my virtual co-workers what causes them to give thanks. I asked the members of our team to share one or two...
The “Q” Word
Do you ever think about quitting? I do, although I hate to admit it here. Pushed to the limit, stretched beyond comfort, I consider what my life might be life if I chose an easier path. What if I changed course? What if I scaled back? What if I quit? What then? During...
Featured on Friday: #VeteransDay Begins At Home
Earlier this week there was a lot of public thanks for our veterans. Becky was traveling on Veteran's Day and came back talking about how Delta thanked the veterans on her flight, then handed out truffles to everyone. A simple gesture of thanks goes a long way, and...
Featured on Friday: “Best Of” Links
It's been one of those weeks again, the kind that have kept the team hopping due to travel, family issues, home improvement projects, and our regular work on behalf of Weaving Influence clients. I think it's safe to say that we're all happy to see Friday arrive - how...
One Activity to Delete From Your Book Marketing Plan (and What I Recommend Instead)
From time to time, clients forward messages to me from other publicists who are supporting book marketing efforts for authors. I'll admit it, my team and I use these emails in two ways: We look for great ideas to implement in our work. We use it as a chance to pat...
Featured on Friday: Our #WITeam Core Values
When I started working with Becky in 2012, the work we did, and the team we had, looked quite a bit different than it does today. However, from the very beginning Becky has been focused on discovering and applying core values to the work we do, and the service that we...
The Secret: Standing the Test of Time
Our world moves so quickly now. Think back 10 years ago. What's changed in your life? Do you have the same hairstyle? Probably not. Drive the same car? Unlikely. Same phone? There's no way, right? (After all, the iPhone didn't come along until 2007.) In this...
Featured on Friday: TBB Member @JaneAnderson
We do a lot of book launching around here. And while many of our processes and tools have changed over the years, there's one aspect of our book launch work that has been steadfast - the important role that the volunteer members of Team Buzz Builder (TBB) play in our...
Twenty Confidence Quotes from Katty Kay and Claire Shipman from #INGC14
Claire Shipman and Katty Kay's lunchtime keynote at the Indiana Governor's Conference for women sparked fantastic social sharing. For me, it was one of the highlights of this year's event. Claire and Katty are the authors of The Confidence Code: The Science and Art of...
Living Our Core Values: Growth
When I think of growth many images parade through my mind. I often go back to the hours spent at the gym, watching as my young daughter was coached through hours upon hours of incremental skills. Skills that didn't look like much to the untrained eye but coalesced...