Episode 46: Showing up authentically online
Photo by gstockstudio / 123rf.com Click here to listen on your device and subscribe! Welcome to Season 2 of The Book Marketing Action Podcast with Becky Robinson, where we give you information that you can immediately implement to increase your...
Episode 45: Measuring Results from Social Media
Photo by merfin / 123rf.com Click here to listen on your device and subscribe! Welcome to Season 2 of The Book Marketing Action Podcast with Becky Robinson, where we give you information that you can immediately implement to increase your influence and...
Episode 44: An author’s perspective on social media
Photo by rawpixel / 123rf.com Click here to listen on your device and subscribe! Welcome to Season 2 of The Book Marketing Action Podcast with Becky Robinson, where we give you information that you can immediately implement to increase your influence...
Episode 43: How to grow a following on Instagram
Click here to listen on your device and subscribe! Welcome to Season 2 of The Book Marketing Action Podcast with Becky Robinson, where we give you information that you can immediately implement to increase your influence and market your books more successfully....
Episode 42: Why work with a ghostwriter?
Click here to listen on your device and subscribe! Welcome to Season 2 of The Book Marketing Action Podcast with Becky Robinson, where we give you information that you can immediately implement to increase your influence and market your books more successfully....
Episode 41: Do I need a literary agent?
Click here to listen on your device and subscribe! Welcome to Season 2 of The Book Marketing Action Podcast with Becky Robinson, where we give you information that you can immediately implement to increase your influence and market your books more successfully....
Episode 40: The Value of Hybrid Publishing
Click here to listen on your device and subscribe! Welcome to Season 2 of The Book Marketing Action Podcast with Becky Robinson, where we give you information that you can immediately implement to increase your influence and market your books more successfully....
Episode 39: The Value of Traditional Publishing
Click here to listen on your device and subscribe! Welcome to Season 2 of The Book Marketing Action Podcast with Becky Robinson, where we give you information that you can immediately implement to increase your influence and market your books more successfully....
Episode 38: What are you trying to build?
Photo by jakkapan / 123rf.com Click here to listen on your device and subscribe! Welcome to Season 2 of The Book Marketing Action Podcast with Becky Robinson, where we give you the information you can immediately implement to increase your influence and market...
Episode 37: The importance of showing up
Click here to listen on your device and subscribe! Welcome to Season 2 of The Book Marketing Action Podcast with Becky Robinson, where we give you the information you can immediately implement to increase your influence and market your books more successfully. On...
Episode 36: Why consistency is so important to your success
Click here to listen on your device and subscribe! Welcome to Season 2 of The Book Marketing Action Podcast with Becky Robinson, where we give you information that you can immediately implement to increase your influence and market your books more successfully....
Episode 35: What does it mean to be a thought leader?
Click here to listen on your device and subscribe! Welcome to the first episode of Season 2 of the Book Marketing Action Podcast with Becky Robinson, where we give you the information you can immediately implement to increase your influence and market your books more...
Episode 34: All things PR with Mike Onorato
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson and Christy Kirk. This is the final episode for the first season and we are grateful for you listening to us over the last few months. If you are a...
Episode 33: Holiday Letters with David Greer
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson and Christy Kirk. We are happy to reconnect with David Greer, an old friend, and client in the early years of our business. During the episode, David...
Episode 32: Holiday Book Promotions with Barb Roose
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson and Christy Kirk. We are thrilled to be joined with our friend and Becky’s high school classmate, Barb Roose! In this episode, Barb shares her best...
Episode 31: Finding your niche market with Susan Friedmann
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson and Christy Kirk. It’s a new month and in the month of October, we are going to be focused on helping you get ready to market your books during the...
Episode 30: Advice from a first-time author with Alain Hunkins
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson and Christy Kirk. In this episode, we are joined by special guest Alain Hunkins, a first-time author. During the episode, Alain shares his best advice...
Episode 29: Importance of follow-up with network mobilization
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson and Christy Kirk. We are excited about this month because we decided to do a deeper dive into the topic of network mobilization. We had an earlier...
Episode 28: How to be successful with crowdfunding with Danise DiStasi
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson and Christy Kirk. In this episode, we are joined with our friend and client, Danise DiStasi. Her brand new book, Louie's Little Legs: The Magic of...
Episode 27: Creative Ways to Engage your Network with Chip Bell
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson and Christy Kirk. In this episode, we are joined by an author who has done many unique, innovative, and creative approaches to mobilize his network to...
Episode 26: Two Authors’ Journeys with Network Mobilization
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson and Christy Kirk. In this episode, we are mixing things up to help two authors celebrate the launch of their new books. We are thrilled to have our...
Episode 25: Outsourcing Your Marketing
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson and Christy Kirk. One of the most important considerations when you’re crafting your book marketing strategy, is to think about your available...
Episode 24: Narrowing in on your audience
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson and Christy Kirk. Our loose theme for our recent couple of episodes has been on the overarching topic of strategy. In addition to the podcast, Becky...
Episode 23: Setting goals and measuring success with Lynne Golodner
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson and Christy Kirk. In this episode, we are joined with special guest Lynne Golodner. Lynne was a journalist for 15 years and now works in marketing and...
Episode 22: 11 Ways to Help Authors
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson and Christy Kirk. During this episode, Becky and Christy talk all about action. Rather than sharing a few action steps at the end of this episode, they...
Episode 21: Virtual Book Launch Party
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson and Christy Kirk. Your book deserves a celebration! A virtual book launch party is an exciting opportunity to connect and engage with the supporters of...
Episode 20: Creative Ideas to Stand Out
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson and Christy Kirk! In this episode, Becky and Christy share unique approaches past and current clients have used to help their books stand out in this...
Episode 19: Overcoming Resistance to Network Mobilization
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson and Christy Kirk! In this episode, Becky and Christy guide you through overcoming resistance with network mobilization, where to start, and what to do...
Episode 18: Amazon Ads for Authors
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson and Christy Kirk! In this episode, Becky and Christy talk about the importance of Amazon Ads during and after your book launch, how to effectively use...
Episode 17: Marketing Advice with Dr. Bob Nelson
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson, Christy Kirk, and guest Dr. Bob Nelson, an established author from San Diego, California. In this episode, Dr. Bob talks about what has worked best for...
Episode 16: DEI Resources with Guest Shabnam Banerjee-McFarland
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson, Christy Kirk, and special guest Shabnam Banerjee-McFarland! In this episode, we make a shift from our typical content. There has been so much pain and...
Episode 15: Why You Should Consider an Ebook Promotion
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson and Christy Kirk! In this episode, Becky and Christy share how an ebook promotion strategy might land your next book on an Amazon bestseller list. In...
Episode 14: Why Are Amazon Reviews Important?
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson! In this episode, Becky Robinson and Christy Kirk talk about the importance of Amazon reviews and walk you through the steps of creating a successful...
Episode 13: Don’t Freak Out About Endorsements
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson! In this episode, Becky Robinson and Christy Kirk give you practical tips and action steps to finding the right endorsements for your book that...
Episode 12: Do You Judge a Book by its Cover?
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson! In this episode, Becky and Christy Kirk share the importance of a good title and book cover, and the difference they can make. If you’re a...
Episode 11: Book Launch Dates During A Crisis
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson! In this episode, Becky and Christy Kirk share their expertise in launching a book during a crisis. If you’re worried about your summer book launch,...
Episode 10: Sustaining Energy for Your Book Marketing
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson! In today’s episode, after returning from the Berrett-Koehler Book Marketing Workshop, Becky continues the conversation about The Advancing Phase...
Episode 9: The Advancing Phase
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson! In today’s episode, Becky finishes the series on the four phases of your book marketing journey with the advancing phase, and gives you creative...
Episode 8: Book Sales in a Time of Crisis
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast! In today’s episode, your host is Christy Kirk, Vice President of Client Services here at Weaving Influence. The challenge that emerged this week was an announcement...
Episode 7: Social Media During a Crisis
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast! In today’s episode, your host is Christy Kirk, Vice President of Client Services here at Weaving Influence. It’s no secret that we are in the midst of a pandemic,...
Episode 6: The Launching Phase
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson! There are four phases of your book marketing journey. In today’s episode, Becky talks in-depth about the launching phase. The four phases are:...
Episode 5: Launch Teams
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson! In today’s episode, Becky discusses launch teams in depth—what they are, and why they are important. Here are a few things to think about when you form...
Episode 4: The Working Phase
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson! Becky is the founder and CEO of Weaving Influence, a digital marketing agency that specializes in marketing books and connecting leadership and...
Episode 3: The Building Phase
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson! Becky is the founder and CEO of Weaving Influence, a digital marketing agency that specializes in marketing books and connecting leadership and...
Episode 2: What Is Your Why? & The 4 Phases of Book Marketing
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson! Becky is the founder and CEO of Weaving Influence, a digital marketing agency that specializes in marketing books and connecting leadership and...
Episode 1: An Introduction
Click here to listen on your device and subscribe! Welcome to The Book Marketing Action Podcast with Becky Robinson! Becky is the founder and CEO of Weaving Influence, a digital marketing agency that specializes in marketing books and connecting leadership and...