4 Apps for Working Remotely

4 Apps for Working Remotely

Working on a remote, distributed team has many advantages – flexibility, the ability to work in your pajamas, a 30 second commute… But it can also be challenging to stay connected and to ensure that everyone has all the information that they need to do their job....
Heeding the Lessons of Hermine

Heeding the Lessons of Hermine

Want to know what will make you immediately focus your thoughts on the topic of “preparedness”? A direct hit by a Category One hurricane, that’s what! When Hurricane Hermine came ashore near Tallahassee early in the morning on September 2, it was...
Pokémon Go: A New Category of Social Media?

Pokémon Go: A New Category of Social Media?

Pokémon Go is taking over the world, and that’s not hyperbole. The game was released last Wednesday and since that time, it has become the top downloaded free app on both Apple and Android stores, is on more phones than Tinder, and is close to having the same number...
Heeding the Lessons of Hermine

What Live Video Can Do for Your Thought Leadership

Live video has been available on social media for just over a year now, and it’s only becoming more powerful. Case in point: the House of Representatives sit-in, staged by Democrats, wasn’t broadcast live on television. C-Span’s cameras were forced off. So members and...
Why Our Social Accounts Went Dark

Why Our Social Accounts Went Dark

The number one rule in social media marketing is “post consistently.” We normally advise our company channels and clients to follow this rule without exception, but on Sunday and again Monday, we took all the channels we manage dark. We shared one piece of...