by Becky Robinson | Mar 14, 2013 | Marketing
Prior to launching your book, you’ll want to set some realistic, achievable goals against which to measure your success. Then, you’ll want to implement tactics to work toward those goals. I measure the success of our social media book launches by several...
by Becky Robinson | Mar 12, 2013 | Book Launch
Though I don’t want to undermine or downplay the serious struggles people face in life, every day has its own everyday struggles. I struggle out of bed in the morning to get to the treadmill. I sometimes struggle with my 6 year old because she doesn’t want...
by Becky Robinson | Mar 11, 2013 | Book Launch
About six months ago, as my team and I wrapped up the launch week of Julie Guilioni and Bev Kaye’s wonderful book, Help Them Grow or Watch Them Go, I got an email from author Steven Snyder. I quickly did a search on Amazon for his book. When I saw the title and...
by Becky Robinson | Mar 7, 2013 | Marketing
One great way to create buzz for your book during launch week and beyond is to secure guest blog post opportunities on relevant blog sites. In our work with clients, we work to place as many guest posts as possible to extend the reach of each author’s message....
by Becky Robinson | Mar 2, 2013 | Book Launch
Are you an inspiring leader? Jeremy Kingsley’s new book, Inspired People Produce Results, asserts that leaders must provide inspiration to their teams, infusing them with passion and energy to do good work. When a leader provides inspiration, results follow....
