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Social Media Questions Answered: Part One
I just spent a glorious weekend at the Berrett-Koehler Auhor Co-Op Book Marketing Workshop. As part of the workshop, I presented a panel with Chris Edmonds: "Create Your Active Community with Social Media." We began by asking the group to write down their most...
Best Book Launch Tips: Front Row to a Book Launch
This post comes from Charlotte Ashlock, Digital Producer & Editor at Berrett-Koehler Publishers. I was so interested in her recent book launch experience with Rob Jolles, I asked her if she would turn it into a guest post to share with all of you. I'm so pleased...
The First (And Most Important) Step to Building Buzz
At Weaving Influence, it is our job to ensure our clients' work receives the buzz it deserves. We're always curious to discover what types of posts receive the most the views and what time of day to post in order make the biggest impact. That means we are constantly...
What? No Internet on My Flight?
If I’d known there would be no internet access on this 4+ hour flight, I might have come better prepared to work offline. I wouldn’t have come, as I did, eager for an extended stretch of uninterrupted work time (online). I have a constant battle with my email inbox,...
3 Reasons to Stay Connected Even When Relationships Sour
Living life online means that when serious conflict occurs, you have one of two choices: you can end the relationship and make a clean break (unfriend, un-link, stop following, block) or you can stay connected. I typically choose to stay connected, although I will...
Go Farther, Together
My team is supporting Eric Lowitt this week in his launch of The Collaboration Economy: How to Meet Business, Social, and Environmental Needs and Gain Competitive Advantage. If we want to make a measurable difference through our actions, we must find ways to partner...
Now What? Ten Tips for Throwing A House Warming Party for Your New Website
Our web design/development team is wrapping up a new website this week for a special friend and client, Erin Schreyer. (As soon as she's ready to unveil the site, I'll share a link!) We're excited for her — it's a beautiful site — and we're glad to be successfully...
How to Find a Mentor
I received an email from a friend yesterday who talked about her desire for — and difficulty finding — a mentor. I don't have any formal mentors in my life, ones I meet with regularly and have agreements and goals with, but I do have several people who build into my...
Chaos and Mentoring
Sometimes we have to be willing to tell the truth, even when it's difficult. For that reason, I am grateful to two valued friends (team members) who recently told me that our business tends towards chaos. In doing that, they each became mentors to me in those moments:...
The Mentoring Sandwich
In the same way that middle-aged adults are often in the sandwich generation, balancing parenting growing families with caring for aging parents, I lately feel like I am smack dab in the middle of a mentoring sandwich. I am mentoring others (sometimes more...
You Are Not a Failure
You are not a failure. Those voices in your head are vicious — I know, because I have battled them myself. The whispers of self-doubt, the feelings of not measuring up, the belief that you can never do enough. They're lies. The truth is this: you are enough. Your...
The Balancing Act: Being in the Moments vs. Capturing the Moments
I give my clients a lot of advice about how to behave when they're traveling on business. Use instagram. Share photos on Twitter and Facebook. Tweet live while attending events. So now it's time for me to confess that my advice is really hard to follow. It's easy to...