by Elizabeth Johnson | Dec 7, 2018 | Book Launch
All leaders seek to be resilient in their work and their lives, to withstand what organizations and life can throw at them, and to rise again from despair. But no one can predict what challenges, issues, and random events they will be called on to face. We need tools...
by Christy Kirk | Dec 4, 2018 | Social Media
One of the most exciting things about social media is how quickly it changes. This time last year, we were excited about live streaming and its power to help build and grow thought leadership. What a difference a year makes! Now, live streaming is an important part of...
by Whitney Heins | Nov 30, 2018 | Inspiration
I’m an “anticrastinator.” What’s an anticrastinator? Well, it’s a word I made up — but I define it as someone who hates to procrastinate. If I have something I need to do, I can’t put it out of my head until it’s done. This has served me well, but has also been...
by Christy Kirk | Nov 27, 2018 | Marketing
Books are one of the most popular Christmas gifts, and according to retailers, 41% of all books are sold during the Christmas holiday season. We’re deep in the holiday shopping season already — it starts as early as October — but that doesn’t mean it’s too...
by Christy Kirk | Nov 20, 2018 | Marketing
We rely on organic marketing efforts for the majority of our book launches, but during launch week, we like to pull out the stops and buy social ads. Advertising is a reliable way to increase awareness about your product and boost sales, but not all ads or ad...
by Elizabeth Johnson | Nov 16, 2018 | Social Media
Halloween is over and American Thanksgiving is almost upon us, and social media is overflowing with seasonal tweets and posts. Every business owner and book author is marketing their content and products. But should you jump on the bandwagon? The Benefit of Seasonal...
by Christy Kirk | Nov 13, 2018 | Marketing
Community managers spend hours writing and creating content to grow social media organically — or without ad dollars. Organic content is the backbone of most successful content marketing plans, but it’s not the only tactic successful brands and thought leaders...
by Elizabeth Johnson | Nov 9, 2018 | Inspiration
It has been an exciting few months for the Web Team at Weaving Influence. From sparkles and innovative service, to Millennials and Sawubona, to great questions and meaningful conversations, the websites are as different as the business leaders that we had the...
by Carrie Koens | Nov 6, 2018 | Marketing
Black Friday and Cyber Monday are just around the corner and marketers everywhere are making last-minute adjustments to their holiday campaigns, attempting to grab the attention of their preferred audience and garner the sales that they need to end the year in the...
by Carrie Koens | Nov 2, 2018 | Social Media
I’ve been on Facebook since 2007 and personally blogging since 2010, but the first time I heard the term “unplugging” was just a few weeks after I began working with Weaving Influence in 2012. I had been involved in the launch of Whitney Johnson’s first book, Dare,...
