by Christy Kirk | Sep 25, 2018 | Marketing
When we recommend clients begin promoting their books and other work on social media, we overwhelmingly get the same response: “Do I have to?” Unless you are a salesperson, odds are, the idea of promoting yourself feels very uncomfortable. You’re not...
by Elizabeth Johnson | Sep 21, 2018 | Book Launch
Why is running a business so difficult? From putting out fires to dealing with miscommunications, email overload, and too many unproductive meetings, it’s a good way to feel like you’re running around in circles. The good news is, change is possible...
by Elizabeth Johnson | Sep 18, 2018 | Marketing
One hard thing for many authors is asking people for book reviews. It sounds easy enough, but often it’s deceptively difficult to request. You don’t want to feel intrusive, or sound desperate. And you definitely don’t want to bribe people into...
by Elizabeth Johnson | Sep 14, 2018 | Book Launch
When we’re talking about doing hard things, seeking endorsements probably one of the top things on the list. We all know they’re important, but who actually likes asking for them? Getting the right people to throw their name and influence behind your book...
by Becky Robinson | Sep 7, 2018 | Inspiration
It doesn’t get easier, you get stronger. I’m not sure to whom this quote should be attributed; it popped up on my Instagram feed today and I instantly resonated with it. One good reason to do hard things is that by doing them, they begin to feel easier — not...
by Carrie Koens | Sep 4, 2018 | Marketing
You’ve completed your manuscript and found a way to publish, maybe you’ve even created a Facebook page and Instagram account — that’s great! Now it’s time for the part that everyone seems to hate: asking for help from those you know. In the 17th century, John...
by Christy Kirk | Aug 28, 2018 | Social Media
Peter Drucker said it best, “If you can’t measure something, you can’t improve it.” That’s true in business and in social media. Success in social media depends on monitoring the numbers to identify the content and tactics that deliver results. It may seem...
by Elizabeth Johnson | Aug 24, 2018 | Inspiration
The Weaving Influence team is excited to be a part of a unique new project by Carrie Newcomer and Parker Palmer. This spring, we had the opportunity to partner with them in developing a website that showcases their work and online community with The Growing Edge....
by Elizabeth Johnson | Aug 21, 2018 | Marketing
You spend hours working to create amazing content. But once you’ve written that blog post, created that microsite, or listed that new book in your shop . . . how do you share it with the world? Even more importantly, how do you encourage others to share it? We suggest...
by Elizabeth Johnson | Aug 17, 2018 | Book Launch
In today’s complex world, leadership must rely on high levels of trust and openness throughout the organization. In this week’s book launch, bestselling author and father of organizational culture studies, Edgar Schein, and his son, Peter Schein, trail-blaze...
