by Guest Author | Jul 9, 2013 | Social Media
A lot has changed in the world of Facebook over the last two years. Shoot, a lot has changed in the world of Facebook over the last two months! It seems every time you log on something has been tweaked, twitched, or swapped out. Between the Edgerank roll out and the...
by Becky Robinson | Jul 8, 2013 | Social Media
This is Part Two in the series of posts answering questions from the BK Author Co-Op Book Marketing Event. You can read Part One here. How do I maximize my blog? I write twice a week now. What else? It is my belief that if you are going to take time to write a blog...
by Guest Author | Jul 5, 2013 | Social Media
Church socials were a big part of my life growing up in the rural South. And, church socials had rules. Frankly, all socials back then, whether put on by the church, quail hunting club or ladies auxiliary had similar norms. You were expected to give, not just come...
by Guest Author | Jul 2, 2013 | Social Media
A few weeks ago, I had a wonderful social media exchange with the community manager of a restaurant here in Chicago called Nellcôte. The interaction eventually led to an invitation for a friend and me to come to dinner as her guest. Needless to say, I was tickled. It...
by Becky Robinson | Jul 1, 2013 | Social Media
I just spent a glorious weekend at the Berrett-Koehler Auhor Co-Op Book Marketing Workshop. As part of the workshop, I presented a panel with Chris Edmonds: “Create Your Active Community with Social Media.” We began by asking the group to write down their...
by Guest Author | Jun 27, 2013 | Marketing
This post comes from Charlotte Ashlock, Digital Producer & Editor at Berrett-Koehler Publishers. I was so interested in her recent book launch experience with Rob Jolles, I asked her if she would turn it into a guest post to share with all of you. I’m so...
by Guest Author | Jun 25, 2013 | Social Media
At Weaving Influence, it is our job to ensure our clients’ work receives the buzz it deserves. We’re always curious to discover what types of posts receive the most the views and what time of day to post in order make the biggest impact. That means we...
by Becky Robinson | Jun 18, 2013 | Social Media
If I’d known there would be no internet access on this 4+ hour flight, I might have come better prepared to work offline. I wouldn’t have come, as I did, eager for an extended stretch of uninterrupted work time (online). I have a constant battle with my email inbox,...
by Becky Robinson | Jun 14, 2013 | Social Media
Living life online means that when serious conflict occurs, you have one of two choices: you can end the relationship and make a clean break (unfriend, un-link, stop following, block) or you can stay connected. I typically choose to stay connected, although I will...
by Becky Robinson | Jun 13, 2013 | Book Launch
My team is supporting Eric Lowitt this week in his launch of The Collaboration Economy: How to Meet Business, Social, and Environmental Needs and Gain Competitive Advantage. If we want to make a measurable difference through our actions, we must find ways to partner...
