by Christy Kirk | May 8, 2018 | Marketing
Your email list is possibly the most valuable tool you have in your book launch toolkit. A carefully curated list can drive book sales, help generate Amazon reviews, and support on-going marketing efforts. Many clients come to us with a list of email addresses and a...
by Margy Kerr-Jerrett | May 4, 2018 | Inspiration
One of the best parts of working with Weaving Influence is getting the chance to interface with inspiring and trailblazing authors, and helping them launch their work, whether it’s in print or on the web. Here are a few we recently partnered with. Gordon Grose...
by Mike Driehorst | May 3, 2018 | Influence Building
One of the events we look forward to every year is the Association for Talent Development’s International Conference & Exposition. Next week’s event in San Diego, May 6-9, will be Weaving Influence’s third straight year of exhibiting. “Nearly everyone who is in HR...
by Christy Kirk | May 1, 2018 | Marketing
We at Weaving Influence pride ourselves on our ability to help business and leadership authors launch their books into the world, but the book launch process is a partnership. Yes, we can do all the heavy-lifting around public relations, social media, email marketing,...
by Mike Driehorst | Apr 27, 2018 | Marketing
Now that you’ve given your first talk, how do you keep the momentum going? Whether you talk to a roomful of 10 people or 2,000, it’s very much a “show me, don’t tell me” exercise. You use stories, video, and powerful imagery to make your points. Your marketing of your...
by Becky Robinson | Apr 26, 2018 | Book Launch
Whenever I talk about book marketing, I reference running. My most often-repeated phrase about book marketing is that book marketing is not a sprint, it’s a marathon. Since book marketing and marathon training/running have consumed a lot of my time in the last...
by Whitney Heins | Apr 24, 2018 | Influence Building
I’m not going to lie and tell you that becoming a highly-coveted keynote speaker is easy. It’s not. It requires a lot of effort and introspection. But obviously it can be done—including by you! And, it’s never too early to start. With keynote speaking, one must almost...
by Stephanie Quick | Apr 17, 2018 | Influence Building
Congratulations! You’ve landed a speaking gig. Whether you have agreed to speak at a conference, podcast, webinar, training, or other event, here are a few steps to help you prepare and make the engagement successful. Understand the Event You are an expert in your...
by Elizabeth Johnson | Apr 13, 2018 | Book Launch
Today’s business arena is undergoing a revolutionary transformation, equivalent in impact to the Industrial Revolution. While most traditional companies are still built for the old-world economy, where variables could be measured, predicted and controlled, the...
by Sierra Hernandez | Apr 10, 2018 | Influence Building
Getting the attention of any audience takes preparation. You may have already established yourself as a speaker, but likely for a specified group. You may have come to a point to where you want to reach a different audience. I want to share a few things to consider...
