How Good is Your Name?

How Good is Your Name?

Today marks the launch of Alexandra Watkins’ amazing book, Hello My Name is Awesome. Check out our press release announcing the book here. I first met Alexandra at the Berrett-Koehler book marketing workshop in San Francisco this summer. I had the (challenge?...
Featured on Friday: Susan Fowler

Featured on Friday: Susan Fowler

You might have noticed – it’s book launch season. Up at the main Weaving Influence HQ (a.k.a. Becky’s home office), books are being delivered on a regular basis… and going right back out again to Team Buzz Builders all over the place. Sharon...
It’s Never Too Late to Do Something

It’s Never Too Late to Do Something

When I first met John Stoker, he expressed some disappointment about the marketing of  his May 2013 release, Overcoming Fake Talk. If I had ten bucks for every time someone expressed disappointment about money spent on publicity and marketing, I could take the trip to...
The Magic Happens…

The Magic Happens…

… when you show up. If you have worked with me at all, you have heard me say this phrase: “The magic happens when you show up.” If you don’t show up, nothing can happen. When you show up matters. Where you show up matters. What you do when you...
Featured on Friday: S. Chris Edmonds

Featured on Friday: S. Chris Edmonds

Last summer I had the opportunity to meet Becky at the Berrett-Koehler Author Co-Op Book Marketing Workshop in Atlanta. During this two day event, Becky teamed up with today’s featured author to talk about ways to create an active community via social media....
Losing Fitness

Losing Fitness

After running a full marathon this spring, my discipline disappeared. With a half marathon (or two) on the calendar this fall, I am running again, although not without moments of regret about all the fitness I’ve lost. A summer’s worth of neglect —...
Featured on Friday: Mark Babbitt & Ted Coiné

Featured on Friday: Mark Babbitt & Ted Coiné

It really is a social world. Back in early 2012, a friend talked me into getting a Twitter account, and my husband forced me into an upgrade to a smartphone. A month later I was tweeting to some woman named @beckyrbnsn and she was asking me what kind of job I was...
What Evidence Do Your Choices Create?

What Evidence Do Your Choices Create?

Yesterday, I started the morning with a happy discovery. I thought I had my whole day booked with calls. When I looked at my calendar, I saw, instead, that I had 3 open hours in the middle of my day with 90 minutes blocked to work on a strategy for a client. Having a...
Featured on Friday: Back to School Webinars!

Featured on Friday: Back to School Webinars!

You’ve probably caught on to the fact that the team members of Weaving Influence are scattered from Michigan to South America, and from California to the Carolinas. As a virtual team, we have a lot of ways we stay in touch. There’s the obvious: emails,...
The Big Reveal Isn’t Always Big

The Big Reveal Isn’t Always Big

He plugs away for countless hours, through discipline and focus, to move things forward. Early mornings, weekends, late nights, from a vacation beach-side in Aruba, my often-unseen collaborator, John Marcello, executes website development magic for our clients. Our...