by Becky Robinson | Mar 11, 2013 | Book Launch
About six months ago, as my team and I wrapped up the launch week of Julie Guilioni and Bev Kaye’s wonderful book, Help Them Grow or Watch Them Go, I got an email from author Steven Snyder. I quickly did a search on Amazon for his book. When I saw the title and...
by Becky Robinson | Mar 7, 2013 | Marketing
One great way to create buzz for your book during launch week and beyond is to secure guest blog post opportunities on relevant blog sites. In our work with clients, we work to place as many guest posts as possible to extend the reach of each author’s message....
by Becky Robinson | Mar 2, 2013 | Book Launch
Are you an inspiring leader? Jeremy Kingsley’s new book, Inspired People Produce Results, asserts that leaders must provide inspiration to their teams, infusing them with passion and energy to do good work. When a leader provides inspiration, results follow....
by Becky Robinson | Feb 28, 2013 | Marketing
As part of your book launch, you will want to get as much online exposure as you can, both on large media sites like Forbes and Entrepreneur.com (nicely done, Steven) and on as many blogger sites as possible. The more places your book appears, the more reminders...
by Becky Robinson | Feb 26, 2013 | Inspiration
It poured rain for a few hours but now the rain has turned to snow. Earlier, I watch a pine branch crack and fall, and the branches outside my window are heavy, heavy with this winter snow and ice. Those branches — they are heavy, but my heart, my heart is light — the...
by Becky Robinson | Feb 23, 2013 | Inspiration
I am walking along the edges of a long held and deeply cherished dream. Building my business and finding work I love represents the fulfillment of one kind of dream, but it’s a discovered dream. In doing it, I identified it. I didn’t anticipate it, or plan...
by Becky Robinson | Feb 22, 2013 | Leadership
I’m sharing a team related post as we wrap up the relaunch week for Mark Miller’s book, The Secret of Teams. Will you share a tweet about the book, now? {Tweet It} Find out what it takes to create an unstoppable team, and learn What Great Teams Know and...
by Becky Robinson | Feb 21, 2013 | Marketing
When you launch your book, your friends, colleagues, fans, and followers will be excited to help you in sharing your book with the world. If they are social media savvy, they may have ideas about how to help you promote their book. Or, they may be social media savvy,...
by Becky Robinson | Feb 20, 2013 | Social Media
Today is the 20th of February — and last night I passed 20,000 followers on Twitter on my primary Twitter account, @beckyrbnsn. I think it’s time to celebrate! One of the most read posts on this blog is my post about celebrating social media milestones....
by Becky Robinson | Feb 19, 2013 | Leadership
I want to lead a great team – don’t you? I want to work on big ideas that will have a big impact. I want to invest my leadership energy in people and projects that matter. I don’t think I’m the only one who feels this way. So where do we begin? We have to start where...
