by Carrie Koens | Mar 13, 2015 | Book Launch
Another week, another book launch for the Weaving Influence team. Today’s the final day of the official launch week for new author, Stacy Feiner. The longer I work in the book promotion world, the more I understand the power of word of mouth AND word of mouse....
by Christy Kirk | Mar 10, 2015 | Social Media
Anyone who works with their hands—chefs, carpenters, artists—will tell you that having the right tools for the right job is a critical factor in the quality of their work. It’s the same for those of us in content marketing. Yes, it’s important to have great ideas, but...
by Carrie Koens | Mar 6, 2015 | Book Launch
I live south of the Mason-Dixon line, and up in the mountains, which means that by the time March rolls around it’s anybody’s guess what the weather is going to be like from one day to the next. Last week I was sledding in 8″ of snow (yes, I embraced...
by Christy Kirk | Mar 4, 2015 | Social Media
Google+ as a social channel is going away…kind of. Google has announced it’s reorganizing the channel and it’s about to undergo a dramatic change. For most people, this news is a ‘who cares’ announcement because so few people use the social channel. It just never...
by Becky Robinson | Mar 3, 2015 | Marketing
I credit Mark Miller with showing me the value of giving away books. In the time that we’ve been supporting Mark’s work online, we have given away thousands of books. As he has crossed the country speaking, he has given away thousands more. Some people...
by Carrie Koens | Feb 27, 2015 | Book Launch
At this point in the new year, we are well into our season of book launches. We’ve covered Refire! Don’t Retire, The Hidden Leader, Sprinkles, and we’re coming to the end of the launch week for Flying without a Helicopter. Four launches in the last...
by Guest Author | Feb 24, 2015 | Leadership
These days, you can’t open a magazine or browse the web without seeing a litany of articles and headlines proclaiming the vices of the millennial generation. They’re too self-important. They’re lazy. They’re glued to their screens. They’re not responsible. Today’s...
by Carrie Koens | Feb 20, 2015 | Book Launch
The majority of our Weaving Influence team reside east of the Mississippi, and if you’ve been following the weather reports then you will know that most of us have been hit with an Arctic blast of snow and ice. Comfortable companionship was found this week as we...
by Becky Robinson | Feb 17, 2015 | Marketing
I spend a fair amount of time stalking my clients’ books on Amazon, checking for reviews and rankings. We’ve now launched more than 40 books in about two and a half years. Here are a few observations I’ve made through my endless Amazon stalking:...
by Becky Robinson | Feb 12, 2015 | Book Launch
In line for The Barnstormer, one of Disney World’s kiddie coasters, my daughters and I wondered how we would get onto the new Seven Dwarfs Mine Train ride. We missed our chance for a 20 minute wait during magic hours. We didn’t have a Fast Pass. And the...
